Today, we launched our Golden Helix eCommerce Store. With this capability we respond to our customers requesting a simplified way to conduct business with us. Here is the background on this latest development.
As we continue to grow in the genomics space, the needs of our clients fall really into two categories. On one hand, there are clients who want convenient access to our base products such as VarSeq and SVS. The capabilities of these products are well documented in webinars, ebooks and case studies. For those clients, the Golden Helix Store provides a simple and convenient way to buy SVS and VarSeq as an annual subscription via credit card. In addition, we promote bundles such as:
- Small lab start-up package – this includes both VarSeq and SVS for labs who are conducting clinical analysis and research analysis
- VSReports package – for labs needing powerful variant filtering and annotation as well as customized clinical reporting
The purchase process is as simple as buying a book on Amazon.
In addition, we offer the opportunity to pay on a monthly basis. For some clients it appears to be helpful to spread out the payments over a 12 month period. The Golden Helix Store provides this payment option for all packages offered on the site.
On the other hand, we have an increasing amount of customers that purchase complex software configurations that include for example certain server products such as VSWarehouse and VSPipeline. We continue to serve these clients with a high touch approach. Having this said, even in this area of our business, we have successfully entered into custom payment plans that help to spread out payments which helps our clients to manage their cash flow.
We are excited about this new capability. Come see us at store.goldenhelix.com! And don’t forget to ask for your promo code.